services
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Brand Strategy
Savvy business owners know that strategy always comes first. The result is how people develop a particular feeling or opinion about a company—a feeling that drives their buying decisions. This feeling equates to brand equity. The stronger people feel about a brand, the stronger the brand equity.
Our process creates an optimal framework that focuses on how your business will present itself to consumers and position itself in the marketplace. We like to say it’s like designing human DNA - the look, feel, personality, philosophy, and values, all coming together to form impactful encounters.
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Naming + Tagline
A brand name is the first and most distinctive point of meaning and connection to your brand. Most often, the name IS the brand and creates the tone for everything your business or products are all about. In short, everything you do or ever will do begins with your name. That’s why it’s vital to get the name right. When you have a great name people easily relate, remember, and repeat it to others.
Recent creations have included: Ufori (omni-resort), Sort’d (home organization), Yogazen (health + fitness retreats), Purejoi (natural personal care), Alive & Vibe (plant-based activewear), and GoForth (mobile cargo systems).
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Logo + Identity Systems
We build unique brand identity systems with a clear understanding of your creative objectives, your audience, your key value propositions & business strategies. We can also update, overhaul, or create a new logo from scratch. Your brand identity is the key element of every touchpoint —and we make sure it promises everything you want to say + deliver.
The logos we craft include custom color palettes & typography callouts in a simple-to-follow style tile for reproduction.
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Website Development
We specialize in Squarespace web design and development. Through this visual storytelling our mission is always to inspire, empathize, inform, and connect to compel thoughtful interactions. From a simple portfolio to e-commerce sites, every digital experience is designed to provoke a response from its viewer.
As we use the Squarespace platform for its content management capabilities, we develop custom themes which frees us to craft a website that is 100% harmonious with your brand and business.
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Consumer Product Packaging
Designing for the consumer marketplace is so much more than just creating a beautiful and functional piece of art; it is a tool to get you noticed at shelf.
Getting noticed means more sales, more interest, and ultimately more profit. With over thrity years of powerful cpg design and packaging experience, we’ve got the tools, the skills and some deep wisdom to get you - and your brand - noticed!
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Pitch Decks + Video Presentations
The demand for investor materials for startups in their journey of raising capital and securing valuable alliances can be a crucial piece of the startup puzzle.
With a fusion of creativity and precision, we transform ideas into compelling visual narratives. Our expertise lies in capturing your vision, creating engaging content, and designing impactful presentations that resonate with investors. We elevate your storytelling, ensuring every slide communicates your value proposition, fostering trust and investment opportunities.